“But let him ask in faith, with no doubting, for the one who doubts is like a wave of the sea that is driven and tossed by the wind.” – James 1:6 Have you ever felt like the wave James describes above? When we let doubt creep in our business or personal lives because of…
One topic has resurfaced lately in many of my coaching discussions. Small business owners are hesitant to niche their brand. What does that mean? From a marketing standpoint it means to focus your marketing efforts on a specific niche. This is usually a specific target audience for your services or products. I wrote about this topic…
It is often easy to lack cheerfulness in your life. There is so much to be upset about that you forget all the good things. The lack of faith in God in society. The homeless and hungry throughout the world. And for many of us, even the unnecessary complaints make us grumpy each day. A…
According to the Merriam-Webster dictionary, the definition of transition is “a passage from one stage, subject, or place to another”. Transitions can be abrupt, happening seemingly overnight or it can be a long and drawn out process. I have noticed recently that a lot of people I know are going through some type of transition…
Good people are hard to find! Never has this been more true than in the current business climate. Couple our white-hot economy to a shrinking skills pool and you get a super tight labor market. At near zero un-employment, job candidates become a little more scarce, a little more demanding, a little more flighty and…
A friend once told me to “be careful what you pray for” because “God may answer your prayer in a way you don’t expect.” She made this statement because we had been talking about her recent prayer to have more patience in her life. She felt rushed and was easily frustrated if things didn’t work…
Blasphemy to a small business owner is walking away from a sale. I need to pay back my start-up costs. I need to cover my fixed operating expenses I.e. payroll, rent, etc. All revenues are needed. All revenue is good. All revenues are equal. Right? No. Not necessarily. As hard as it is to walk…
In our last blog, Jim emphasized the importance of identifying your brand in the beginning stages of your business. If you think your business is too small to work on branding, I encourage you to read his blog here: https://crossroadcoach.com/branding/ As a brief review, what does your brand include? Your Target Market Your Value You Provide…
Our clients are small businesses, owned and operated by individuals, usually started with little more than desire and a decent idea. If you’ve run a small business, you know the feeling of watching every dollar; only wanting to act on very necessary things with a direct impact on the bottom line. Nearly all my clients…
I get so excited when I get to meet with a new business client, especially one who is starting a new business! I think about all of the progress that can be made because this is a person who is getting help at the beginning. But, then I often hear phrases like: “If we start…