Our Evernote Process for Blogging

Dec 1, 2015, Written by Sue Miley

Evernote Blogging Process

After reading Michael Hyatt’s early posts about Evernote, I was able to really begin to organize my work and use Evernote as a main tool for our business.  Today we use Evernote to do all of our blogging for crossroadcoach.com.  We came up with a system that works well for our team.  It may not be the exact system you choose, but hopefully, as Michael Hyatt did for me, it will inspire you to use Evernote even more effectively in your blogging.

I used to do the entire blogging process myself.  Now, I am fortunate enough to have other people on my team that can select images, brand them, format everything in WordPress, handle the SEO piece and post to social media.  Here is our quick and simple process.

Crossroads Evernote Blogging Process

  1. Set up Notebooks.  We have two notebooks for blogging: Crossroads Social Media and Crossroads Published.  Both of these notebooks are shared notebooks with our team. SErZrQhEa6UDFF4HiaS7VEaqLd5-_jHHCN7ORe7BKIQ
  2. Set up Tags.  We have several tags.  I have a tag with the person’s first name and “production” after it.  Example: ashley production. Then we have one for me called sue review.
  3. Write post in Evernote Web.  Evernote Web is the most minimalist screen for writing.  I always go to Evernote Web rather than the desktop version to write my posts.  Once I am finished with my post, I put 1 or more titles and then put it in the Crossroads Social Media Notebook with the production tags for my team to work on next.
  4. Select image(s). Our team chooses or creates an image that matches the post and brands it.  We leave the image(s) in with the blog post in Evernote.  They also pick out a couple of other photos that match the post for social media.  This gives us a variety of images to use when posting blog quotes and links to the blog post on social media.2LNYS8nLOSp0b4NzYs5DbgjkCmmjZOHmGAyIcR1MmpI
  5. Tag sue review.  We used to use this step consistently, but our team is so proficient that many times they can move on to posting without me reviewing.  When they do need me to review, they just tag it.
  6. Copy to WordPress.  Once all of the pieces are complete in Evernote, our team will post to WordPress and add hyperlinks as appropriate to previous blog posts or other content.  Like this past post I wrote on Evernote awhile back.
  7. Schedule Social Media.  We do use Hootsuite some, but my team likes to make various types of posts that best fit with the social platform.  Some of which you can schedule directly on the platform.  We usually post to Facebook, LinkedIn, Google+ and Twitter.
  8. Move your post to the notebook Crossroads Published.  Once we have posted the blog, it is then moved to the published notebook.  K07IZj1ByOgq1YwNGzQ3SYjcl0phlVom-2VsfKBNyFsWe also remove all of the tags with production or review.  We then add the tag crossroads blog post and a tag that matches our WordPress category.  At the bottom of our website, you can see the seven categories that we post to.  These correspond with our Crossroads Path to Clarity and Purpose for Your Business.  We try to consistently write for Christian small business owners who want to grow a successful business on the foundation of their Christian values.  This mission and our Crossroads Path are where Christian values and business converge.

This is just one of the processes we have set up to collaborate using Evernote.

Since we post consistently twice a week, on Tuesdays and Thursdays if you aren’t familiar, Evernote is the perfect tool to store all of this history.    This provides us with a copy in WordPress, a backup in our WordPress backup, and a third copy in Evernote.

I hope this helps you to create your own processes that work for your blogging.  If you have friends who blog, we hope you will share this with them also.

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Sue Miley

Sue Miley MBA, MA, LPC helps small business owners build successful businesses on a foundation of Christian values. After 20 years in business, and 10 years as a Christian counselor, Sue uses a combination of faith, business and psychology to help clients in business and in life.

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