Creating ads that work with Facebook’s constant audience limitations is like chasing a lock that’s never quite within arm’s reach, and if you’re lucky enough to unlock it once, the…
After over 10 years of marketing experience, I have learned to be intentional, thoughtful & strategic in all the work I do. One of the key ways I do that…
If you try to say everything, you say nothing at all. This is a phrase I adopted as my marketing motto early on in my career. My co-workers joked that…
Earlier this year, Facebook and its tagalong, Instagram, made the decision to stop showing your posts. Well, let me dial my exaggeration back a tad. They decided that only around…
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