Marketing That Matches You
One of the biggest focus areas for our marketing team is managing digital advertising campaigns for our clients. From search and social PPC (pay-per-click) campaigns to YouTube video ads, we help craft content and choose the best platform to achieve our clients’ marketing goals. Many of our clients are small business owners who have never […]
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It might just be my generation, but I love to watch a good video! Movies, TV, social media… you name it! From streaming services to the rise of Tik Tok, Reels, and now Spotlight on Snapchat, it’s no surprise that video is taking over the marketing and social media game. Videos are great ways to […]
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Have you ever heard of writer’s block? I’m convinced that visual artists experience the same thing. Let’s call it creator’s block. I can’t count how many times I’ve stared at a blank canvas and felt anxious as to where to begin. Luckily there are millions of places to draw inspiration from. Here are some of […]
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With everything and anything available online, it’s no surprise that social media will play an even bigger part in digital marketing strategies for this year. 2020 brought us more online shopping and zoom calls than we knew what to do with. So, what trends from last year will stick and what are the upcoming social […]
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If you haven’t heard of it before, “SEO” stands for “search engine optimization”. By working on your website’s SEO, you are increasing both the quality and quantity of your website traffic through non-paid (or “organic”) means. Knowing your audience is key to SEO because, in order to optimize your website, you need to know what […]
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The marketing landscape has been a wild ride in 2020. Businesses have had to close, open, close again, ramp up again, and so on. It’s been less than optimal for business owners and their staff, to say the least.However, it’s been just as hard on consumers. Many have had their favorite companies go out of […]
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We live in a world of content: curated content, sponsored content, original content, and so on and so forth. The content we absorb can subconsciously affect what we put out on our own accounts. Changing the content you see on a daily basis can be as easy as unfollowing and following accounts, but what about […]
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SEO (Search Engine Optimization) has and always will be important for any business website. What are the latest best practices? Here are five important aspects to SEO you may want to implement this year: 1. Optimize for Featured Snippets Featured snippets are here to stay. The first place to start would be any keywords that […]
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