Strategy and Planning
When you’re a small business, digital marketing can often be lower on your list of priorities. However, it can be one of the best ways to drive new customers to your website. When you have a solid digital marketing strategy in place, it means customers can find you more easily, and you don’t have to […]
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If you want to keep your customers for life, here are 10 actionable steps you can take today that will earn trust and develop a long-term relationship. After all, the ability for small businesses to build and maintain positive relationships with their customers is what enables them to push through difficult periods such as the […]
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I swear the Keurig coffee maker drips at half speed when I am watching it. It takes forever. And I know the stock market is way more volatile when I check it every day. And those blonde highlights I saw turned grey with bright lights on in the bathroom. Close inspection reveals the wrinkles, the […]
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As 2021 draws to an end, many of our clients are beginning to prepare for the upcoming year. This season of planning allows them to reflect on the past year and how their businesses have grown and how they have adapted to new challenges. Over the weekend, I received the Morning Brew newsletter and the […]
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In the past year, several of our clients have seen significant increases in their organic traffic and conversions. As we begin to incorporate more search engine optimization into our client marketing strategy, we want to share 5 reasons why small businesses need SEO in order to attract and convert more potential customers. In writing this, […]
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At some point, after hanging the shingle up and opening for business, most entrepreneurs hire someone to help with their bookkeeping. Whether a family member, friend, or clerk, we pay our bills, send out invoices, and make deposits in the bank. However, since the person hired to help isn’t an accountant, very few actually have […]
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Every business has access to large amounts of data whether big or small. Many small business owners do not utilize their data to its full potential. Understanding your data allows for businesses to gain valuable information and knowledge into company performance, its consumers, and its competitors. 4 Ways Understanding Data Can Help Your Business Here […]
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To be honest, I have never been a big planner. I’m more of a do’er. I thrive in a high production environment and usually feed off getting things done. I think it’s the “stillness” of planning for me. There is nothing to do but sit and think, which to someone who hasn’t reaped the benefits […]
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