Stalking the Tweet Experts for What Works!

Mar 2, 2010, Written by Sue Miley

As a twitter consumer I love using twitter to find interesting, educational blog posts, articles, and web sites.  I randomly scan twitter when I have a few minutes because I am sure to have a tweet in my favorites stream announcing a new blog post I need to read.  Then I started wondering about all of the really incredible wisdom or most entertaining posts I may be missing out on if I’m not looking at my favorites stream at the right time.  It isn’t like the stream waits for me…it keeps streaming.

Month 2 Learning

In concern, I clicked over to the profile of one of my favorite bloggers.  I noticed that they had three or four announcements of their main blog post of the day.  They may have worded them differently, but they linked back to the same post.  That is when I received my Month 2 Twitter Lesson, which is:

It is standard fare for popular bloggers to tweet a new blog post at different times of the day to give those who may have missed it earlier a chance to conveniently find it in their twitter stream!

Should I try Posting the Same Post Multiple Times?

Immediately I wondered if I should try it.  I was very self conscious about sending out more than one tweet on the same anything.  The ironic thing is that I had a new blog a year ago.  The chance of someone looking for the popular blogger’s new posts proactively was high.  The chance of someone tripping over mine was low.  It was and is probably more important for me to tweet my posts a couple of different high traffic times in order for people to catch it.

The Result – a Big Impact

I decided to try this and it made a big impact.  I am still careful to not over expose, but announcing a new post in the morning and at lunch and maybe into the evening has built consistent traffic to my blog.

My Advice as a Novice (Turning Experienced) Twitter User

  1. Try  to announce your new blog post or news at a couple of different high traffic intervals throughout the day and see if it increases your traffic or response.
  2. Analyze what other people, who are successfully doing what you want to do, are doing. Try it and see if it works for you.
  3. Try not to overexpose announcements.  Remember that people who are following you are interested in getting to know you through twitter.  Everyone isn’t going to go over to your blog.  So mix up your tweets with conversation, replies and re-tweets of other peoples tweets.

Have you had this same experience?  Let me know if you have any novice questions about twitter.  If I have already made that mistake I will be glad to share what I learned so you can avoid it!

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Sue Miley

Sue Miley MBA, MA, LPC helps small business owners build successful businesses on a foundation of Christian values. After 20 years in business, and 10 years as a Christian counselor, Sue uses a combination of faith, business and psychology to help clients in business and in life.

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